Temu vs. AliExpress: Head-to-Head Comparison

by Stanley


We all know about AliExpress, but a new online marketplace has taken the world by storm. 

You guessed it right, Temu is apparently the next big thing in the eCommerce industry.

But what’s the secret behind its popularity and how does it fare against AliExpress? 

That’s exactly what we will find out in this Temu vs. AliExpress article.

So sit back as we compare the differences between the two platforms, and where they outshine one another. 

Let’s get started! 

Overview of Temu


Temu is an offshoot of Pinduoduo, a Chinese eCommerce marketplace owned by PDD Holdings.

Temu is headquartered in the US, but most of its sellers are Chinese, so you’d often find it being referred to as a Chinese marketplace.

It offers a broad range of products, mostly coming from the home décor, fashion, electronics, and clothing categories.

Temu is only a year old and very popular due to its phenomenal marketing strategies and exceptionally low prices.

Nearly all social media platforms have been seen promoting Temu, particularly to the US audience.

As for Temu’s prices, they’re highly competitive. You can even get some items for free by making other people register!

Due to these two main factors, Temu’s growth has skyrocketed and it’s gaining rapidly on big names in the eCommerce scene.

In summary, Temu is best known for:

  • Offering competitive rates 
  • Ease of access and use
  • Daily life products

Overview of AliExpress


AliExpress is another online marketplace that originated in China back in 2010. It is owned by Alibaba.

AliExpress is best known for connecting buyers and sellers. It allows businesses to conduct trade on a worldwide scale.

Originally commenced as a B2B platform, AliExpress incorporated B2C and C2C transactions under its umbrella. 

It is also one of the most widely preferred platforms to source products from as a reseller.

AliExpress has consumers, wholesalers, retailers, and manufacturers selling on it, making it a platform that welcomes all.

Currently, AliExpress has millions of daily visitors responsible for billions of dollars of eCommerce transactions.

To put it straight, AliExpress has a reputation for:

  • Being a worldwide marketplace
  • Connecting buyers and sellers
  • Supplying products to resellers/dropshippers

Temu vs. AliExpress: Comparison by Features

Temu and AliExpress both offer a wide range of features that make them distinct. Below, we’ll be comparing them from every angle and declaring the winner at the end.

Compare Temu vs AliExpress


AliExpress offers a user-friendly website and application to its users. The app has a 4.5 rating and 500M+ downloads.

Their website, in particular, is quite easy-to-navigate. However, it lacks a visually pleasing interface.

There isn’t much design in it and listings seem quite basic. Though they do mention the number of sales a product has and its rating, which is appreciated.

And fortunately, it’s easy to find products on AliExpress due to its various sorting features. 

But overall, the AliExpress app seems better than the website in terms of interface. It even offers an image search feature.

Coming to Temu now, the website is better in terms of both navigation and aesthetics. It has a 4.6 rating with 10M+ downloads on the Play Store.

The first time you visit, you might face a spin-the-wheel pop-up. Although it’s legit, Temu needs to work on the graphics since it almost looks like a suspicious ad.

In terms of displaying and sorting products, Temu is quite similar to AliExpress. Temu’s website does not have an image search feature either.

But a smooth little detail is if you hover your cursor over a listing, a Quick Look button appears. 

Clicking on it opens a small window for you to get a quick analysis of the product without leaving the main page of Temu.

As for Temu’s app, it is lightweight, making it fast. It offers an image search feature as well.

During our testing, we found the Temu app to be better than the AliExpress app in terms of overall use and navigation.

Temu vs. AliExpress App

Product Quality

Quality is key when it comes to product sourcing. The quality of AliExpress’ products heavily depends on the seller. 

The platform hosts both wholesalers and retailers offering goods mainly manufactured in China. 

Though most of the products are reported to be of good quality, you can end up with a bad product too. 

At the end of the day, it mainly depends on who you’re buying your stuff from.

Now, Temu’s product quality is average. Most of the products on Temu are B-grade but they’re pretty cheap.  

At times, it’s difficult to determine the product’s legitimacy since sometimes, Temu does not have product reviews. 

This is because the platform is relatively new and has yet to get product reviews. In such a case, you have no choice but to take a leap of faith.

Regardless, Temu’s products overall are nothing too special. Like AliExpress, most of them are sourced from China except, the quality is usually subpar.

The competition is tough from the product quality aspect, but it appears AliExpress takes the win here.

Temu vs. AliExpress Product Quality

Product Range

AliExpress is home to over 100 million products from a diverse range of niches.

Some of the product categories you’ll find on AliExpress are home improvement tools, beauty products, apparel, toys, jewelry, electronics, and more.

Temu, on the other hand, has a similar product range. It offers the same variety you’d find on AliExpress.

However, there won’t be as many products of a specific category on Temu as on AliExpress.

This is because Temu is still new and has not reached the 100 million product mark yet.

To put it straight, both platforms offer the same categories but AliExpress takes the win on product range and diversity.

Temu vs. AliExpress Product Range


When it comes to shipping, AliExpress offers two ways: Standard and Premium shipping.

The former takes about 15-45 working days, whereas the latter takes 7-15 working days.

Moreover, standard shipping is free and uses slow mediums of transport. Premium shipping is quite the opposite.

Although AliExpress does offer its users a tracking method, it’s almost never updated on time.

Sellers have very little control over shipping times and methods since the buyer is the one who gets to choose the medium and mode of shipping.

Temu offers two similar shipping methods, Standard and Express shipping.

Standard shipping is free and takes 7-15 days, while Express shipping costs you about $13 if your order value is below $130 and usually takes 5-10 days.

Much like AliExpress, Temu’s shipping is also tracked and is relatively better at showing the real-time status of the parcel.

The best part is that Temu even offers a $5 shipping credit if the delivery takes longer than estimated. 

Both Temu and AliExpress have similar shipping methods, but Temu is relatively faster and better at it.

Though it can make its shipping timeline shorter, for now, Temu is the victor here.

Temu vs. AliExpress Shipping


Product pricing is a key factor for both AliExpress and Temu. 

AliExpress has a plethora of sellers, which is why the rates of products are market competitive.

If you dig deep, you can find little-known Chinese manufacturers offering products at meager prices.

Finding such sellers takes time, but the point is that the pricing spectrum on AliExpress is quite broad.

You’ll find resellers too on AliExpress charging too much for a moderate-quality product.

As for Temu, the platform is well-known for its incredibly low prices.

Temu’s pricing is simply unparalleled in the eCommerce scene right now.

The marketplace is known to offer the best price, and sometimes the products are even free!

Top that off with regular discounts, sales, and promotions, nobody stands a chance against Temu.

Several factors contribute to this pricing strategy, some of which include Temu’s low margins, connections with a range of suppliers, and heavy investment from PDD Holdings.

So Temu takes the win over AliExpress by offering the best price.

Temu vs. AliExpress Pricing

Returns and Refunds

When it comes to purchase protection policies, AliExpress incorporates a variety of strict rules for sellers to adhere to.

As for its refund policy, AliExpress allows its buyers to initiate a refund within 15 days of receiving the package.

Obviously, for the buyer to be fully compensated, the product must be in neat and unused condition.

Temu offers a way better refund policy to its buyers. It accepts returns even after 90 days of delivery.

Buyers can check the product thoroughly and return it if it isn’t up to their expectations.

Other policies of Temu include its end-to-end buyer protection. 

The platform takes full responsibility for the parcel from when it’s dispatched to when it’s delivered. 

Both AliExpress and Temu have similar policies for returns, but Temu’s seems better due to the 90-day window.

Temu vs. AliExpress Returns and Refund
Website/AppQuite basic with some helpful sorting features. 4.5 stars with 500M+ downloads.Light and fast with a visually pleasing interface. 4.2 stars with 10M+ downloads.Temu
Product QualityOffers top-notch, average, and low-quality products.Offers mainly average and sometimes low-quality products.AliExpress
Product RangeHas 100M+ products covering every possible niche.Has a broad variety of products covering almost every category.AliExpress
ShippingShipping can take 15-45 days. Tracking of shipments is poor.Shipping can take 5-15 days. Tracking of shipments is good.Temu
PricingCovers products from all price ranges, the higher you pay the better you get.Hosts products with the best possible rates in the market. Worth the price most of the time.Temu
ReturnsReasonable return policy (15 days) with purchase protection.Excellent return policy (90 days) with buyer protection.Temu

Temu vs AliExpress: The Verdict

AliExpress is a veteran in the eCommerce industry, but it seems Temu is proving to be a worthy competitor. 

Of course, regarding usage, it comes nowhere close to the eCommerce giant – but don’t forget that Temu was launched just recently. 

And the purpose of this comparison was to look at the primary factors that make up an online marketplace.

From the looks of it, Temu held its own against AliExpress and showed a ton of potential by taking the win.

If it continues to grow at this pace, it’s possible that it might actually be an active competitor of AliExpress in the future.

Temu vs. AliExpress Winner

FAQs about Temu vs AliExpress

Is Temu Better than AliExpress?

Temu seems better than AliExpress in multiple aspects such as pricing, shipping, and accessibility.

With its super-low prices, faster shipping, and user-friendly app, Temu is now overtaking the AliExpress app in American regions.

It is assumed that Temu has many chances to become the go-to shopping app for the average American consumer.

Is It Safe to Shop on Temu?

It is entirely safe to shop on Temu. The platform is known to protect its user’s data and offers a secure online shopping method.

However, doing your research before ordering a product would be best. Make sure to go through the reviews and ratings for a smooth experience with Temu.

Is AliExpress Good for Dropshipping?

AliExpress is considered to be one of the best platforms for dropshipping.

There are plenty of winning products on AliExpress that you can source cheaply. 

Temu doesn’t come anywhere close and in fact, we don’t even recommend it for dropshipping due to its packaging restrictions.

Final Thoughts

Temu is quick to climb the ladder of success and it’s already being compared to eCommerce giants like AliExpress. 

That says a lot about the popularity of the marketplace. If it continues to grow at the same pace, it might not be long before it climbs to the top of the mountain. 

But for now, if we strictly talk about dropshipping then Temu isn’t even in the conversation. 

AliExpress is the preferred choice for most sellers, unless they can get a better deal from other suppliers.

And that’s exactly where NicheDropshipping can help. With our extensive supply chain network, we can help you source quality products at the most affordable prices. 

All you have to do is submit a sourcing request so we can accelerate your journey toward success. 

About the Author

stanley nieh ceo


Over 10 years of experience in foreign trade
Helped 2k+ customers improve their dropshipping businesses

6 thoughts on “Temu vs. AliExpress: Head-to-Head Comparison”

  1. Accidently came across Temu the fishing company in a Russian territory. Glad I looked harder. Been some interesting reading. Thank you. If possible to pick your smartness and learn somethings How would one go about that please ? Thank you!!

  2. Ok so what your saying is AliExpress changed it’s name and has a stupid spin wheel everytime you open the app now? Ohhh ok… Cool.

  3. Ali Express is running an unethical racket. Three months ago I ordered merchandise and the sell Dudme never delivered the merchandise because they are so feeble my street address was not included in the shipping label. Just my name and city was on the shipping label. I got an email from the post office on the day they got my parcel that the box was sent back to the merchant since it was undeliverable lacking a street address.

    Then I tried to file online for a refund. The button to click for refunds disputes kept giving me error messages “no refund allowed”. I tried for 3 months to use Ali Express website messaging system to contact the seller Dudme store. They would respond in garbled misspelled broken English and must be illiterate regarding written communication in English. It went back and forth for three months and no refund

    I wound up disputing it with my credit card and after massive hassle FINALLY last week I got my dang money back. I immediately unsubscribed from Ali Express but they kept on spamming me 7 days a week with daily emails trying to sell me their crap

    Ali Express is completely unethical. Do not try to buy anything from them! You will wind up giving them your credit card info and never get the merchandise! I put them in the same category as rubbish sleaze all Shein and Wish. Cheap stuff manufactured in China by slave labor and no refunds given for stuff you paid for but never got

    I was a TEMU customer for one year and was quite happy with the good quality of merchandise, rock bottom prices and getting shipment 7 days from placing my order. In one year I did 8 orders typically $100 of stuff each order. Never was disappointed

    Then the bomb dropped two months ago when I returned 2 items to TEMU. They emailed confirmation they got returned merchandise but now REFUSE to refund my $75.00. This is a dead end. I tried to dispute the charge on my credit card but was very upset to be told by MasterCard that because I paid TEMU via Klarna third party finance company that consumers have NO refund dispute rights! Never again will I use After Pay, Klarna or any other online 3rd party finance company because if you get defective stuff or just wrong size and ship it back if the merchant refused to give refund and you paid via Klarna, After Pay, Affirm etc YOU HAVE NO CONSUMER RIGHTS to dispute the refused refund!

    I’m at a dead end. All I can do is file in Small Claims Court against TEMU to get my $75 back. Huge hassle. TEMUs office is in Boston and I can postal mail the court date subpoena to their corporate Hdqtrs. They are certainly not going to send a staffer from Boston to California to fight this in Small Claims court and they will not show up. I can win by default and the judge will issue a court ordered lien against TEMU forcing those dirty birds to refund my dang $75.

    They have crappy Philippine call center 800 number staff who cannot string together two sentences. I wasted one hour a few days ago trying to get that dumber than a sac of rocks customer service worker to refund my $75

    Don’t do business with ANY of these scammers! Shein
    Wish TEMU and Ali Express are running a racket!

    I’m sticking to Amazon because in 20 yrs never once did I have a problem with them

    • Be careful with Amazon, too. Labeled as “Prime” is the only way to almost guarantee Amazon will back you up. Even then, there are “unreturnable items” like supplements or dog food. We bought a bed frame through Amazon, but it was a third party seller from China. The product quality was terrible and returns process a nightmare. They had positive reviews when I looked at the item, but then when I was trying to return it, I saw the positive reviews were gone and only negative reviews similar to our experience were shown. So, if you are looking at an item not labeled “prime”, be sure you won’t ever want to return it and that it has 100+ positive reviews.

  4. One comparison missing … search results relevance.

    Temu search works as expected on any e-com site. AliExpress seems to find irrelevant results using one term, and uses logical OR for multiple terms which gives an overwhelming number of irrelevant results.

    Try searching “switch plate covers” on both.

    My expectations on both (vs Amazon) are low, but my nod is to AliExpress.


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